A good way to get your name out there is through article promotion. If your articles are properly written with the right keywords, you can help bring a targeted audience to your site year after year. Read our tips to see how you can be successful at article promotion.
Your readers want good, valid information. You need to give every customer something valuable in your article. If they enjoy your articles, they will come back.
It’s a good idea to include article content on your website; this makes it more likely that people will find your page after searching for certain keywords. This will make it easy for readers looking for the subjects you write about to find your quality content. Search engines are more attracted to sites that have regular updates, so putting your articles there will keep you higher in the rankings.
Your initial paragraph should capture the reader’s interest and draw him or her in. Both Google and your readers will judge your article on its first paragraph. Placing the most helpful information here is the best way to lure in your readers. Make it interesting and just informative enough so that people want to know more. You hope they read the entire article, after all.
Reading can help your writing. When you read the work of others, you’ll learn new techniques and ways to play with words. If you keep reading new materials, you will increase your writing skills. The topic doesn’t matter as much as the quality and quantity of what you read.
Memorize all of the rules for your article directory. There will be a variation on the rules, dependent on which directory you are submitting to.
Watch out for article syndication “gurus” and “experts”. A lot of people make money writing articles, but not a lot make money by telling others how to do it. Everything that they have to teach is not invalidated. You should simple not take everything they say as the word of God.
Avoid automatic writing services for your articles. While you can get many articles quickly, the quality is likely not going to be great. A lot of services won’t even provide you articles with proper English. Write your own articles and when you are comfortable you will write them more quickly.
Make sure your articles open with snappy introductions, and don’t let your total word count exceed approximately 500 words. The faster you can gain their interest, the better. Many online users tend to have a short attention span and are constantly looking for the next best thing. Explanations are for later. The first couple of sentences need to draw them in quickly.
You can promote one article with another one. Make it easy for your readers to jump to another article from the one they are reading. This is an accepted practice providing that you are linking to relevant information. Let other people know the value of your work!
Got writer’s block? Try scouring the news for interesting stories that relate to your marketing niche. Many news sites let you set up email alerts that tell you when there is new news relevant to your nice. By touching on current events, you present yourself to readers as someone who is with the times and aware of the world around them.
Condense your article into a single page. Your online readership will be higher if you don’t carry your piece over to another page. Multiple pages provide additional room for advertisements and keyword optimization. Readers will prefer one page articles, even though you may prefer the advertising gained with an article containing more pages. If this limitation proves difficult for a particular article, give your readers the opportunity to click on a link that will allow them to view it on one page.
Before you market your article out on the Internet using links, back links, social media and other options, have a trusted friend or family member look over the article first. Most of the time you put so much time into the keywords in your articles that you tend to neglect simple things and use the wrong words in wrong contexts.
Is your article syndication approach working? If not, one way to increase the exposure of your articles is by hiring a distribution service. Since these services automatically submit your pieces to numerous directories, they can be real time savers. Having said that, these services are not free, so keep track of your expenses in using them, so you can know if it is worth it.
It is important to make good use of the biggest article directories. Check the statistics of the article directories, and submit to the best one first. Next, rewrite your article from a slightly different view point and submit it to different directories. Rather than submitting the same exact article over and over, each one is unique.
Be smart about picking fresh topics for articles. Once you have mastered a subject, it can be difficult to keep in mind the fact that people new to the topic don’t know the basics.
Use your articles to impart knowledge your readers need. If your niche has some problems that crop up over and over, there is a large potential audience out there for articles that present solutions to them.
The headline of your article is the first thing, and sometimes the only thing, that people read. It has to be interesting and compelling so that people will actually want to read the article. A thought provoking headline will engage your reader. You need to make people feel like they will be missing out on something revolutionary if they don’t read the entire article.
As you can now see, there are many things that can be done to ensure that your article syndication efforts are met with success. Writing an article can bring interested customers to your site for years after it’s posted. By following this advice, there is no way for you to go wrong.